Ways to Modernism
Josef Hoffmann, Adolf Loos and Their Impact

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Shipping

Orders will be shipped via Austrian Postal Service.

Specialty shipments
In certain cases, it may be necessary to ship an order using a specialty carrier. Cost and delivery timeframe would be discussed with the customer in advance.

Delivery timeframe
The approximate delivery date for your order will be displayed in your shopping cart or, if you are ordering by phone, indicated by our staff personally. You will receive an e-mail with confirmation of your order.

Delay
If any articles are out of stock short-term or there is a delay in delivery, we will notify you by email.

Partial shipments
In cases of unacceptably long delays, we will automatically initiate a partial shipment, meaning that you will receive available articles by the promised delivery date, with the delayed articles following as a separate shipment. If we have your email address, we will send you a delivery confirmation notifying you about shipping your order in several packages.

Shipping

Orders will be shipped via Austrian Postal Service.

Specialty shipments
In certain cases, it may be necessary to ship an order using a specialty carrier. Cost and delivery timeframe would be discussed with the customer in advance.

Delivery timeframe
The approximate delivery date for your order will be displayed in your shopping cart or, if you are ordering by phone, indicated by our staff personally. You will receive an e-mail with confirmation of your order.

Delay
If any articles are out of stock short-term or there is a delay in delivery, we will notify you by email.

Partial shipments
In cases of unacceptably long delays, we will automatically initiate a partial shipment, meaning that you will receive available articles by the promised delivery date, with the delayed articles following as a separate shipment. If we have your email address, we will send you a delivery confirmation notifying you about shipping your order in several packages.

This catalog highlights two central philosophies of Modernism in antithetical juxtaposition - along with their history and impact up to the present day. Josef Hoffmann (1870-1956) and Adolf Loos (1870-1933) represent contrasting reactions to the basic problems of modern civilization, which were triggered by the processes of industrialization and democratization. This gave rise to two designs for modern lifestyles: Hoffmann wanted an encompassing aestheticization of all areas of life, while Loos interpreted architecture and design not as a stylistic challenge, but as a functional background for the unfolding of individual personalities.

Published for the exhibition of the same title (17.12.2014–19.4.2015) at the MAK.

Edited by Christoph Thun-Hohenstein, Matthias Boeckl and Christian Witt-Dörring, Texts by Andrea Bocco Guarneri, Matthias Boeckl, Ruth Hanisch, Otto Kapfinger, Elisabeth Klamper, Friedrich Kurrent, Christopher Long, Andreas Nierhaus, Marco Pogacnik, Luka Skansi, Ernst Strouhal, Christoph Thun-Hohenstein, Andreas Vass, Bärbel Vischer, Hubert Weitensfelder, Christian Witt-Dörring.

German/English
336 pages, numerous color illustrations
27 x 21,2 cm, hardcover
MAK, Vienna / Birkhäuser Verlag, Basel, 2015